Thursday, September 5, 2019

Hotel Types by Target Market

             Here, the hotels are categorized depending upon the target market they serve.
  • Airport Hotels − They target the business clientele, airline passengers, or any guests with cancelled or delayed flights.
  • Business Hotels − They primarily cater for the guests who are on business travel.
  • Bed and Breakfast (B&B) − They are small hotels who target guests in transit or on leisure tour. The owner of B&B usually stays in the same premises and is responsible for serving breakfast to the guests.
  • Casino Hotels − They target the guests interested in gambling. Their functions of housekeeping is primary but food and beverage functions are just supportive.
  • Resorts − They target high-income busy professionals who wish to spend time away from city, noise, and crowd. They offer facilities such as spa, tennis court, fitness and center, sailing, snorkeling, and swimming.
  • Self-Catering Hotels − They target long stayers who prefer to cook themselves. They offer a small kitchen and kitchen amenities with the guest room.
  • Service Apartments − They are located in residential colonies. They provide long-term accommodation for guests. They need to execute an agreement with the guests for the stay of at least one month. All basic amenities such as kitchen, washing machine, dish washer, and beds are provided with once a week housekeeping service.
  • Suite Hotels − These hotels offer a living room and an en suite bedroom. The professionals who need to interact with their clients/customers find these hotels a good choice because they can interact with their guests in small meetings without any interruption and sacrificing privacy.

1 comment:

devichinnu said...

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